Americans Taste Bournville Chocolate for the First Time: Brits Reveal Their Big Mistake

June 14, 2025

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A U.S.-based couple residing in the UK have captured their initial experience with
Cadbury
‘Bournville – and the British were swift to highlight their significant error.

Since relocating to the UK in 2022, Brianna Sky Morton along with her spouse Thomas has been sampling various British treats and posting their responses online.

The pair has gathered over 54,000 followers on
TikTok
, where viewers suggest which dessert delights they should sample next.

On May 8th, a video was shared where Brianna and Thomas sample Cadbury’s Bournville – a dark chocolate bar beloved by many since 1908.

Inspired by the Bournville production facility where it originated, this bar boasts a cocoa content of 32 percent, placing it between milk chocolate and many conventional dark chocolates found in supermarkets—darker than milk chocolate yet lighter compared to most dark varieties available.

‘You guys have been asking and we finally got it,’ Brianna excitedly says as she holds up the recognisable red and gold packaging.

However, after snapping off a piece for herself and putting it into her mouth, Brianna’s face contorts instantly.

In the meantime, Thomas is more taken with the traditional British delicacy and remarks, “I can manage this. Dark chocolate is meant to be good for you as well. I sort of enjoy it.”

It’s starting to grow on me,” Brianna chimes in. “It’s quite different. It’s not terrible; it just really caught me off guard.

In response, her husband says, “I hope it had a richer texture. However, I do believe it’s quite excellent dark chocolate.”

‘Brianna chimes in, “It’s superior to American dark chocolate, however.”‘

The video garnered more than 17,000 views on platforms like TikTok and Instagram, sparking significant discussion in the comments section—where numerous British viewers highlighted what they considered to be the duo’s major blunder.

“I have never encountered someone who simply eats Bournville,” remarked an appalled user.

‘They maintained that purchasing Bournville means you’re making a cake.’

Another spectator chimed in: “I only utilize this tool when preparing treats such as rich dark chocolate mousse. It works wonderfully for those kinds of dishes.”

However, other British people stepped in to support the couple, with someone adding in the remarks section: “I purchase them solely for consumption!”






In addition to its classic dark chocolate variant, Bournville is available in various flavors such as orange, mint crisp, and rum and raisin.

No, no, no…” one user objected. “If you plan to attempt Bournville, it should be with aged Jamaican rum.

‘Now that is a chocolate bar.’

Taking a more diplomatic approach, another advised the American couple: ‘My mum loves the rum and raisin Bournville.

‘They offer more than just simple dark chocolate.’

This isn’t the first instance where Brianna has sparked a discussion in her comments section.

In April, the U.S. blogger uploaded a video to her profile.
recording the terms she needed to look up online
When she initially relocated to the UK.

The initial term flagged as uncommon by the content creator was ‘busking,’ which pertains to street performances and singing in public spaces across the UK, causing confusion among numerous users on the social media platform.

Many people left comments wondering if the U.S. has a specific term for a busker, with most guessing that Americans just refer to them as ‘street performers.’

The subsequent term on Ms. Morton’s list was “chinwag,” an informal British expression thought to have originated in the 1800s due to the facial movements involved in conversation.

She stated, “I had to check that out. It was new to me, but it simply refers to having a conversation with somebody.”

A few equivalent phrases used in America include having a conversation, engaging in small talk, or talking casually.

An observation made by the TikToker that puzzled some viewers was her mention of the frequent usage of the term ‘innit’ in England.

She stated, “Rather than using isn’t it, people might say innit instead. It’s amusing because they’ve taken a brief word and extended it somewhat.”

The respondents indicated that Ms. Morton once more misinterpreted the usage of the slang term, stating that ‘innit’ is actually a condensed form of the expression.

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